The Origin of TruCotton

The story of TruCotton began at Wildwood Farms—now part of WildWood Cotton TechnologiesTM—in the Mississippi Delta. This is a special place where the Gary family has farmed the earth for more than 80 years and where Lawson Gary grew up to eventually become the inventor of the TruCotton process. Lawson’s immense respect for nature drove him to engineer this revolutionary method for cleaning cotton sustainably. Together with manufacturers who share that commitment, we at Wildwood Farms are creating a legacy of doing what’s good, true, and pure. You shouldn’t have to buy products that harm the Earth or your skin when there’s an effective alternative available. We feel strongly about purity. That’s the truth. That’s TruCotton.

Today, Wildwood Cotton Technologies is a supplier of an array of natural cotton fibers for the nonwovens, traditional textiles, technical textiles, and paper industries. The farmer-owned and farmer-operated company supplies and produces recycled cotton fibers, greige premium cotton fibers, and an assortment of absorbent cotton raw materials. Our corporate office, warehouse, and cotton processing facilities are located in the Mississippi Delta.